Have you ever heard of a 'digital twin'? It might sound complex, but it's essentially a fancy term for creating a digital version of a real thing—whether it's a building, a person, or a process. This digital twin helps organizations simulate different scenarios, making it easier for them to make smart decisions.
What Is
DIGITAL TWIN OF A PERSON?
This is You
THIS IS YOUR DIGITAL TWIN
Let's focus on buildings. You might think of a digital twin as something similar to virtual reality (VR), where developers create a 3D simulation of a property to give potential buyers a cool preview. But a digital twin goes beyond just a VR show.
DIGITAL JOURNEY
In Summary
So, what's the value of having a digital twin for a building? Well, it's not just about selling properties. It's about transforming businesses and ensuring sustainability. Even after a physical property is sold, its digital twin can keep generating income through things like EV charging, home services, and many more.
For developers managing entire townships, digital twins offer even more benefits. They can connect multiple buildings and activities within them, creating a vibrant ecosystem. Just like how social media uses user behavior to push ads, developers or property management can monetize by promoting activities for example facility booking within the buildings or increase revenue by helping tenants to promote their products and services or improve parking income by allowing season parking for multiple buildings or enhance on-premises ads on digital signage and targeted ads on the apps.
Now, how do you build a valuable digital twin? One approach is to use an AI-powered super app that engages users in various building activities. This app generates a ton of data, and a built-in analytics module helps developers make informed decisions.
But nurturing a digital twin requires careful consideration. Where are you in your digital journey, and where do you want to go? External expertise, like TimeTec, can play a crucial role in this process.
TimeTec Cloud City Ecosystem
So, building a digital twin isn't just about fancy tech terms—it's about bringing your building to life in the digital world and reaping the benefits of a connected, smart, and sustainable future.